Color Printing Versus Black and White Printing
"What does digital color buy you? Things that money can’t.
Why do customers print in black and white?
Is it because it’s the best solution?
Sometimes it is, but sometimes customers print in black and white for one reason – they think the cost of color is too high. Everyone knows that color can add impact to printed communications.
Now, digital printing makes color more affordable than ever so customers can use it in every job to magnify the impact of a range of documents:
-Color captivates in marketing pieces
-Color clarifies in user manuals
-Color adds perceived value in financial statements
Digital printing provides a solution for color and black and white pages at a cost practical enough for every print job. Customers get affordable black and white and the incredibly sharp color to provide the edge they need."