I was looking over different sites today which highlight the value of posters and the impact they can have on the viewer/consumer. I thought this sample of guerrilla marketing posters was the most powerful.
Your poster doesn't need to be this provocative, of course, but they certainly are rather inspiring for the risks that can be taken, and how effective those leaps can be!
Courtesy of weburbanist.com:
"Guerrilla marketing has perfected the technique of catching people’s eyes and grabbing their attention, targeting consumers in unexpected ways and unconventional places. That, of course, is the point of this once-fringe form of advertising, which has now been taken up even by large corporations like Adidas and Microsoft. These 10 posters show just how powerful guerrilla marketing can be, whether trying to solicit donations for charitable causes or provoking you to join a gym.
See all 10!